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Child Abuse Hotline Ad Uses Photographic Trick That Makes It Visible Only To Children (1 min)

"A Spanish organization called Fundación ANAR, or Aid to Children and Adolescents at Risk, created a bus-stop advertisement in April that features the group's hotline number for children to report abuse. But by using a process called lenticular photography, the company made the hotline number, and much of the ad's content, visible only to those under a certain height -- presumably children...."

http://www.huffingtonpost.com/2013/05/06/child-abuse-ad_n_3223311.html

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