By Sam Kille, Report for America, March 3, 2021
Report for America today released Local News Philanthropy: Strong Signs of Positive Movement, a report on local sustainability and development efforts by the nonprofit program’s newsroom partners in 2020.
The report underscores the fact that the demand by communities for local news is healthy—it’s the industry’s business model that must change.
“It’s time for local newsrooms to view philanthropy not so much as charity, but as a vital revenue stream that can make up the difference between lost advertising revenue and subscriptions,” said Todd Franko, Report for America’s local sustainability and development director.
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