Health Care Startups Turn to ‘Coaches’ to Help Patients Cope and Monitor Treatment [californiahealthline.org]
By Darius Tahir, Illustration: exdez/Getty Images, California Healthline, June 23, 2022 In 2011, Sean Duffy and Adrian James were sitting in San Francisco’s Dolores Park debating what to call some workers at the company they founded, Omada Health. Omada , which launched that year, provides virtual treatment for chronic conditions. The company addresses the conditions through a team of employees — some traditional clinicians and others meant to give encouragement to patients as they manage...