Community Education Workgroup

The ACE Messaging Work Group met on Tuesday, February 14, 2017. The three messaging groups, Youth, Older Adults, and Parents of Young Children reported in on their progress and current projected timeline for completion by end of June 2017, and provided feedback and questions to each other for each messaging theme. All groups have met within the last two weeks. The Work Group explored challenges that arose around the “what” that we are connecting people to through the messages, and how much...

The ACEs Messaging Group met on Tuesday, January 10 th , 2017. The group began with a discussion of the work that was done through a Justice Department Project, Changing Minds . The group liked their messaging materials and discussed how they could pull from their work moving forward. The group agreed that our target audiences were different than this campaign’s and therefore decided that while this resource can inform the work of the ACEs Messaging Group, it will continue to develop new...

The ACEs Messaging Group (AMG) met on Tuesday, December 13 th to discuss small group the work that had been done in November in lieu of a larger group meeting. The group began with a history and overview of the work, revisiting the discussion of particular target audiences: youth, parents of young children, and older adults. Each small group then updated the larger AMG about their work. The group focused on youth reported back about the event that took place at UrbanPromise in which a group...

These trauma-informed education resources are linked to narrative illustrations of the same topic at LucidWitness.com. The narratives are designed to be used as 'Public Service Announcements' in social media, to help grow broad, general-public awareness of developmental trauma.

The ACEs Messaging Group met on Tuesday, October 12 th to discuss their project on their messaging work with three different target audiences. The group began with some light housekeeping – agreeing to keep the space and meeting location and deciding to cancel their November 8 th meeting so that everyone in the group has the opportunity to get out to vote. Several members of the group have been engaged in an online course through the Institute for Healthcare Improvement which focuses on...

The ACEs Messaging Group, a subgroup of the Community Education Workgroup, met on August 9 th to further discuss their project to develop messages about ACEs and resilience. They reviewed the work from their previous meeting, during which they broke into small groups based on target audience focus and developed Message Boxes, an activity developed by Spitfire Strategies . The youth message group discussed the need to validate the adaptive behaviors that youth present when they have...

The ACEs Messaging Group met on Tuesday, July 12 th at Friends Center in Philadelphia. The team reviewed the work from their previous meetings, discussing the target audiences and major themes that will be used to tailor the messages they plan to create. One group member presented an activity for the group called a Messaging Box, which was developed by a communications firm, Spitfire Strategies . The Message Box includes four quadrants: The Value Message: The message must tap into the target...

The ACEs Messaging Group, a subcommittee of the Community Education Workgroup, met on Tuesday, June 14 th at Friends Center in Philadelphia. The group began with an overview of some of the work to date, including an update of the survey that was administered prior to May’s meeting. There were four new respondents who responded very similarly to other group members. The group moved forward to discuss their agreed upon target audiences, including older adults, youth, and parents of young...

The ACEs Messaging Group, an ad hoc group of ACE Task Force Members and Community Partners, convened on Tuesday, May 10 th at Friends Center. This meeting served as first re-convening of this group since work that had been done in 2015 around developing messages about ACEs, trauma, and resilience that “catch-on”. The group began by discussing some of this former work and reviewing some guiding principles as they move to narrow messages and test them with focus groups throughout Philadelphia.

The Community Education Work Group met on Thursday, February 18th at the Health Federation of Philadelphia. The group began with a review of the work they had done in 2015 to convene Philadelphia ACE Task Force professional members with community members to learn more about trauma and messaging. The group then discussed directions for the ACEs Messaging Group (AMG) project, funded by the First Hospital Foundation , giving consideration to target locations for messaging and focus groups, the...